George DeCoux
Vetrepreneur Franchise Coach
Air Force Senior Civilian Service 31 yrs
Chick-fil-A operator 9 yrs
George has an incredible military and franchising background that makes him ideally suited to offer advice and perspective to veterans seeking business ownership through franchising.
George grew up as an Air Force brat and learned a real appreciation for military family life. He graduated from University of Southern Mississippi and subsequently served 31 years as an Air Force civilian in multiple assignments across the globe. He attended Air War College at Maxwell AFB, and in his last assignment assisted in the stand up of Joint Basing in San Antonio and represented the Air Force in the Base Realignment (BRAC 05) process with the City of San Antonio and the State of Texas. He retired as a GS-15, Chief of Staff at the 502 Air Base Wing, Joint Base San Antonio (JBSA) at Fort Sam Houston, TX.
Upon retirement from Air Force civilian service, George was selected to operate a Chick-fil-A in Amarillo, Texas. Being selected as a Chick-fil-A operator is an approximately one-year process with a selection rate of 0.2%. He was an Owner/Operator for 9 years and more than doubled annual sales and earned the annual top award of Symbol of Success and Champion Club. George is a certified John Maxwell Life Coach.
He retired from Chick-fil-A in 2022 and joined Vetrepreneur as a way to pay homage to his love for the military to show his appreciation for those who seek small business ownership. George resides in the Houston area with his wife, Tammy and a German Shepard named Leza.
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